We’re delighted to be attending IAAPA Orlando from 16 to 20 November - I'll be exploring the show and catching up at various networking events across the Monday - Thursday. You can find and connect with me on the IAAPA Connect+ App, or over on LinkedIn.

It’s a big moment for us. Whilst we've worked on a variety of international client websites over the decades, we now have our first US client live on LOOP, with more to follow in the pipeline. You can read their story here: Filoli case study.

From the outset, we built LOOP to be country agnostic so that we can create LOOP sites with dedicated regional infrastructure across the world, tailored to your business, with seamless multi-brand and multi-language support. LOOP is perfectly positioned to bring US attractions to life online and includes the features, flexibility and easy-to-use CMS that attraction teams need to keep pace with evolving guest expectations and technology.

We’re also backed by Nick Varney, former CEO of Merlin Entertainments and an investor in Semantic. Nick grew Merlin into one of the biggest attraction operators in the world, with parks and attractions right across the US, and his support is a big part of why we’re confident taking LOOP to the States.

With more US sites on the way, including a brand new museum, we think Orlando will be perfect to meet more attractions and see how we can help.

If you work at a theme park, resort, museum or entertainment and tourism destinations then get in touch.