We know every brand is different, so we've made LOOP modular and extendable. We offer monthly or yearly packages for single or multi-location brands.
Setup starts from £3,995 and typically takes 4 - 8 weeks. Ongoing subscription costs are calculated based on support level, hosting usage and team size.
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At it's core, LOOP is a website platform designed specifically for attractions, leisure, tourism or heritage destinations. LOOP can help bring a wide variety of destinations to life online - from gyms, health clubs, resorts and museums to theme parks, zoos and family entertainment centres. Whether you have a single venue, or multiple locatons LOOP can help.
LOOP includes all you need to get a great optimised attraction website - see a summary of the features at-a-glance and details of what's included in each package above. Further add-on packs or enhanced retainers are also available, which typically suit more complex medium-large attractions.
Both! We created LOOP with all attractions or venues in mind, so there are features and modules built in to help support a new attraction just getting started. Things like making it easy to switch in 'real' content/imagery as it becomes available, pre-opening landing pages, data capture and more.
For established brands, LOOP is easy to migrate to and gives you a comperehensive CMS alongside the regular core LOOP updates.
No, you can use all of the LOOP Core blocks throughout your whole site. Sometimes we customise which blocks can be used in each area to keep the CMS as intuitive as possible, but the aim is to give you full editorial and structural control, without needing developers.
What's more, our design layer means your unique branding can be brought to life online, but with consistent blocks so that you know content will be consistent and high-quality looking.
LOOP can be ready in under 2 weeks, but we find most clients like to take the time to get everything just right. Typical rollout times are 4 - 8 weeks. You can see the process on the How It Works page, or we're happy to talk you through it.
There are options for us to help with site structure planning and content migration to help streamline the process even more too.
Take a look at the Success Stories for video testimonials, case studies and more.
Yes, we achieve this by overlaying your unique branding, colours, fonts and styling on top of a comprehensive set of layout options and best practice modules. This means that you get the best of both worlds - a powerful optimised website, dynamic layouts/content and designs to tie in with your own brand look and feel.
Yes, we achieve this by overlaying your unique branding, colours, fonts and styling on top of a comprehensive set of layout options and best practice modules. This means that you get the best of both worlds - a powerful optimised website, dynamic layouts/content and designs to tie in with your own brand look and feel.
Flexibility is a key feature of LOOP so that attractions can create unique sites and pages to stand out online.
Various layout options exist for sites and pages, and the CMS drag-and-drop editor makes it simple to create or edit page layouts as needed. Pages are created using blocks, which can be mixed and matched as needed to help your attraction have a distinct online presence.
LOOP is built on a powerful CMS to provide great flexibility, custom layouts, flagship content elements and all of the admin functionality that you need to get your whole team engaged (if you want to!).
Absolutely, we deploy to scalable cloud hosting solutions so that your site can scale to keep pace with your marketing needs. Included hosting is based on estimated traffic levels so hosting plans can grow with you.
LOOP is an extendable platform and in most cases would allow you to add new elements as part of our roadmap. We will advise on what is possible and how to go about it. Depending on the nature of the requirement, there may be a possibility to quote for extra development as a new LOOP module.
Yearly packages include free setup and migration. Setup costs on monthly packages range from £3,995 - £9,995 depending on the package and your requirements. I
If you need more help to get up and running then we are happy to discuss budgets for additional SEO, custom tracking/reporting, consent mode or other help as needed.
We don't currently offer built-in ticketing capabilities, but can work with most ticketing suppliers by embedding widgets, iFrames or links. Most attractions already have ticketing solutions, so we focus on providing best-practice ticketing layouts and signposting to provide an optimised web journey.
Yes can can embed iFrames, code snippets or link out to your ticketing provider. Semantic has also worked with a range of ticketing systems including Access Gamma, Digitickets, Fusemetix, Gateway, LineUp, Accesso and Vivenu, having built API integrations for many of them in the past. Ticketing setup varies by attraction, so API integrations are considered on a bespoke project basis - we are happy to discuss options here.
Yes, we can provide a roadmap of ongoing developments and you can see a snapshot of this on the features page. Some will be provided as new LOOP Core modules part of your subscription, other more complex features will be new add-on modules attracting small monthly subscription fees if used.
LOOP code is minified and optimised to keep pages as lean as possible, plus sites are hosted on Microsoft Azure. Microsoft is commited to using 100% renewable energy sources on Azure from 2025 and has robust environmental policies -
See Microsoft's sustainability policies for more details.
There are options to pay monthly or yearly. We can discuss this, but typically, there is an upfront payment for brand design and setup, then the monthly subscription starts from go-live.
Typical LOOP contracts have a 12 month minimum term, but LOOP websites are backed by our 100% satisfaction guarantee - if you're not happy at any point prior to launch, you can walk away no questions asked. We're committed to ensuring LOOP clients are delighted with their new site.
Setup includes adding your existing Analytics and Tag Manager tracking code, or setting up basic tracking for new attractions. We are working on enhanced reporting capabilities and also offer options to setup custom dashboards are reporting to help pull together all of your key metrics.
Absolutely, the design goal behind LOOP is to focus on the website performance rather than its development. We offer a range consultancy add-on services to cover further optimisation services including AIO, SEO, PPC and CRO.
Don't worry, we'll help to explain the various pricing options, but they largely depend on the size of your attraction, visitor numbers and the amount of 'hands-on' time you need from the team.
In terms of hosting capacity, the cloud hosting infrastructure can grow indefinitely to meet your needs as your grow traffic or rollout to more locations.
You can add multiple sites to add extra brands, or to create additional websites for common extra offerings (e.g. a dedicated charity/conservation site, or a corporate/weddings site). The options are endless, and we're here to help advise on the best approach.
In terms of features and capability, you'll receive ongoing updates as part of our development roadmap, plus we can work with you to add the features you need into LOOP as separate quoted projects if needed.
Absolutely, we have some fantastic examples of LOOP and would be happy to take you through them. Get in touch and we'll be happy to arrange a call to discuss your needs.
Simply get in touch with us and we'll be happy to answer any questions and work out the best approach for your organisation.