The LOOP platform gets you a fully optimised attraction website with all the features you need to power your attraction online.
Plus explore our Add-on modules and enhancements to unlock eCommerce, ticketing journeys, memberships, personalisation and more.
Drag and drop interface so you can easily make us of over 20 modules designed for your attraction.
Fast navigation & search
Site search, mobile nav, accessible menus and editable menu structure so everything is easy to find.
Customised touch friendly designs
Designs created to suite your brand, with mobile best-practices built in from the outset.
Show your latest news posts and articles, with tags, rich content and more.
Shows & Events calendar
Showcase any special events or daily shows to help guests have a great visit.
Add one or more calendars to ensure your open times are up-to-date through the season.
Areas, listings & filters
Showcase featured areas or attractions and allow guests to filter based on suitability/restrictions.
Add your map graphic to show attractions, facilities or areas of interest.
Image galleries & video
Bring your site to life with easy optimised image galleries, hero areas and embedded videos.
Emergency alert messages, custom team CMS access and news system.
Help centre & FAQs
Searchable FAQs, hints and shortcuts for guests to get help fast, but minimising customer enquiries.
Customers can submit reviews and star ratings to help convinces new visitors to book.
Single or multi-location
LOOP can scale to support single locations or multi-brands / multi-locations.
Scalable to support multiple languages plus right-to-left reading layouts.
Visitors can get a quick view of what's on today to help plan their day.
Tickets & pricing layouts
Elements to help drive upsells and compare prices to get the best tickets.
Prominent calls-to-action and links to booking providers, or the ability to embed iFrames and widgets with more integrations coming soon.
Newsletter & CRM
Ability to capture basic enquiries or push data to Mailchimp and Campaign Monitor (with more CRM integrations coming soon).
SEO & sitemaps
SEO migration, tools sitemap and monitoring/support options.
WCAG AA and above compliance for navigation, designs and systems.
Add your Instagram feed to bring pages to life with dynamic content.
Analytics & GA4 reporting
Reporting, tracking and optional custom dashboards and data visualisation can all be built in (part of LOOP Insights add-on)
CMS access & users
Manage user access for different team members, and get them up and running in 1 hours training or less.
Cookie compliance, terms and privacy page templates ready-to-go.
QR code landing pages
QR code generation to add to your signage and blend the online/offline experience.
Split testing & CRO
Optional split testing, surveys, heatmaps and site user testing programme (part of LOOP Insights add-on)
Optional member login area, user accounts and site personalisation options (part of LOOP Members add-on)