Trentham Monkey Forest is the UK’s largest primate enclosure, home to 140 free-roaming Barbary macaques in a 60-acre woodland. As a conservation-focused attraction, it offers visitors a rare chance to observe these endangered primates up close.

To reflect its unique experience online, the team needed a visually dynamic, easy-to-manage website that would engage visitors and support their mission.

The Challenge

• Intuitive CMS – A flexible, user-friendly platform for easy content updates.
• Better Use of Imagery & Video – A more engaging, visually rich experience.
• Improved Visitor Journey – Clearer navigation, accessibility and booking call-to-actions.
• Mobile-Friendly Design – Seamless performance across all devices.
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The Solution

LOOP delivered a high-performance, visually striking website in record time with:

• A powerful, easy-to-use CMS – allowing staff to update content effortlessly with easy block editing and multi-level user access.
• Immersive imagery and video – showcasing the macaques and woodland experience.
• Clear, structured navigation – making key information easy to find.
• Optimised mobile experience – ensuring smooth browsing on all devices.
• Ongoing updates and enhancements – we're regularly adding core LOOP features to keep sites fresh and up-to-date
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The Results

• Greater control for the team – Easy content updates without technical support.
• Stronger visual impact – A website that brings the experience to life.
• Improved user experience – A more intuitive and accessible site.
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With LOOP, Trentham Monkey Forest now has a website that matches the uniqueness of its visitor experience and supports its ongoing conservation efforts.

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