Silverstone Museum Takes Pole Position with LOOP

Neil Lewin
MD
January 4, 2024

We have been working with Silverstone Museum since they opened, back in 2019. Five years's later, the brand was undergoing a refresh, so rather than rebuilding their previous website from scratch, the museum team wanted to try our LOOP platform.

Like any museum or tourist attraction, their marketing team only has limited time and resources.  Having an alernative to a full bespoke site design / build process was very enticing. To get the ball rolling, we created a quick initial LOOP website demo so that they could explore the new features, updates and optimisations compared to their old website. We gave them full CMS access to test out the system so they were completely comfortable with it before placing their order.

The LOOP Solution

Now with LOOP, they have all the great tailored design and branded elements, but were able to focus on the content and marketing. The site was ready in a matter of weeks, ready to help the museum attraction new guests and drive online bookings.

Highlights include: 

  • Heavily themed LOOP site, with slick polished animations and brand elements
  • Fast, new easy-to-use CMS
  • Optimised ticketing layouts and links through to their booking provider
  • No loss of functionality v.s. their previous bespoke site
  • Ongoing new features being added to LOOP for them to use, all as part of their subscription
“Semantic were great at pulling together a slick-looking website we desperately needed in a very short amount of time. We've now moved to their Loop product which has been a godsend in making everything even easier to not only update, but to improve the SEO and functionality substantially. The team are very quick to resolve any bugs that pop up, and very helpful with updates and tutorials when required.”

- Jess Kirton, Silverstone Museum Marketing Team

We're excited to keep rolling out new LOOP features to help the museum team and build engagement with this fantastic brand.
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